You got your website
, you got your AdSense account, you have updated and published your new pages with AdSense code all over it and you are starting to see a little bit of money trickling through - and it is not what you were expecting!
Like you, I thought I would be rolling in the AdSense funds
so fast that I already had my resignation letter printed and signed. That did not happen (yet). Well, that does not mean I have to throw that letter away, I will just have to backdate it for when I might
do it.
When you are faced with this predicament, which I think people will come to at some point; you will positive need
to separate yourself from the AdSense pack! You will have to transform yourself into an AdSense scientist and experiment with your web site to get the best results possible! You might try some of the following:
Lets say that you are grasping
decent traffic to your internet page
, so therefore you are acquiring a lot of AdSense impressions, but with little or no clicks. The symptoms could be related to a lack of relevancy with the AdSense ads. Go to your website
and view, but DO NOT click on, your AdSense ads. Now, imagine you are one of your visitors to your website; do the ads seem relevant to your website
? If you think there is a relevancy problem, you can do two things to combat it:
Look for a common thread among the AdSense ads and see if there is a term in your keywords or content that relates to it. If so, you might want to change the words to eliminate the connection.
Look at the web addresses at the bottom of the AdSense ads, you might think about blocking those web sites from your AdSense account, by doing this you will eliminate that ad from showing up again, but realize that you may get a similar advertisement
to take its place.
Create more pages and add more content that is relevant. Make your internet site
stickier. Make the visitor want to stay on your page
longer.
Try not to think of AdSense first when putting your content together, think of your visitors and giving them something worthwhile, the AdSense stuff should just be a bonus, that is why it is considered passive income, it means you are not supposed to ruminate on
it!
Make sure you have positioned the ads well, do not hide them, do not be ashamed of them, you got them there for a reason!
Ensure that your site is well optimized - that everything it pointing to one thing - your defined subject matter.
The problem could be that your keywords are just not that "lucrative", get yourself a listing of top paying keywords to ensure that you are using appropriate keywords that will bring in more money per click.
If you are consistently building
a couple of bucks, a day or a week then replicate it. Create other web sites on different topics, different keywords. Make a couple of bucks a day or week with that one, and then continue to generate another and another. Compound your efforts until you are building
the kind of funds
you want to contruct
.
Look for ways to increase traffic to your website
, but keep it targeted and keep it relevant for your visitors and for your AdSense ads.
Make sure that the pages within your internet site
are well linked; there is nothing more frustrating then not knowing where to go or where you came from.
Open a Google AdWords account and run ads to direct visitors
to your web page
. Make sure that the margin between what you are spending on AdWords and what you are building
on AdSense is significant enough to make this worthwhile. The great thing about visitors
from your AdWords is that the visitor has shown a tendency to click on these ads already; they have pre-qualified themselves to do it on your web page
. You will hope that they will repeat their efforts on your website
.
That is it, do whatever strategy you might
to work your AdSense to the bone! Make sure you do things legitimately, do not
scam your visitors or manipulate them to build a few dollars with AdSense or any related script, the internet society has grown far too sophisticated to fall for anything like that, your website
will be ignored and forgotten. Therefore, be a professional, treat your website like a business, and give your customers something relevant - then as an added bonus your AdSense ads will work with you.